FOR IMMEDIATE RELEASE


September 16, 2008

 

 

CONTACT:
Cara Bernosky
IMC Licensing
502.589.7655
cbernosky@imclicensing.com

 


 

 

IMC Licensing Continues to

Expand Executive Team

LOUISVILLE, KY – To support its continued rapid growth, IMC Licensing, the nation's leading full-service licensing agency specializing in consumer product brands, has recruited two new executives and promoted one of its current employees to a new position.

                                                  

MARK HESS has joined IMC Licensing as Vice President, Client Relationship Management. In this role, Mark will be responsible for managing senior level relationships and developing strategic licensing plans for IMC Licensing’s clients and licensees. He has over 20 years of agency experience for a diverse portfolio of brands across various categories and channels of distribution with clients including Thomasville Furniture’s The Hemingway Collection, Hanes and Hanes Her Way, Skoal and Long John Silver’s. Before joining IMC, he was Vice President, Group Director of Client Services for Creative Alliance. Prior to Creative Alliance, he worked for other top advertising agencies including Paul Schultz, Doe Anderson, Long Haymes Carr Lintas and D’arcy Masius Benton & Bowles. Mark has a B.B.A. in Advertising/Business from Western Kentucky University.

 

DONNA BRUSCHI has joined IMC Licensing as Managing Director International. In this role, Donna will be responsible for developing portfolios of licensed products for IMC Licensing’s global clients and identifying opportunities for IMC Licensing to expand its work throughout other countries around the globe. She has ten years of international licensing experience, most recently as Director of International Licensing and Merchandising for New Line Cinema where she managed relationships with agents, licensees and promotional partners worldwide for the film division’s releases of Sex and the City, Journey to the Center of the Earth and The Lord of the Rings trilogy. Her prior work experience also includes American Greetings, Nickelodeon, Sesame Workshop and The Jim Henson Company. Donna has a B.A. from Rutgers College.

EMILY WICKERHAM, previously Product Development and Creative Coordinator, has been promoted to Product Development and Account Manager. In this role, Emily will be responsible for product development, creative services, marketing support and account management services for IMC clients. Emily earned a B.A. in Advertising and English from Western Kentucky University where she minored in Marketing. 

 

ABOUT IMC LICENSING

IMC Licensing leads the industry with its focused and innovative approach to brand-building through licensing. We turn the world’s best consumer product brands into great new consumer products.

IMC Licensing represents Kraft Foods, Wm. Wrigley Jr. Co., Lenox and Valvoline among others. For more information, please visit www.imclicensing.com.

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