IMC is a global leader in brand strategy and brand licensing.
Founded in 1997 by Stephen R. Reily and Cara (Bernosky) Baribeau, IMC Licensing is headquartered in Louisville, Kentucky. We are a full-service global licensing agency dedicated to strategically sound brand licensing programs. Our seasoned team of professionals is driven to achieve mutually rewarding licensing opportunities that lead to long-lasting relationships.
IMC's focus, creativity and industry connections make us a leader in brand licensing. Our unparalleled expertise and approach has cleared the way for numerous leading brand owners, manufacturers and retailers to:
- Inspire brand loyalty.
- Build and extend brand awareness.
- Generate sales and revenue.
- Secure a competitive advantage.
- Deepen existing consumer connections.
- Help redefine consumer perceptions and expand distribution areas.
Through strategic planning, creative thinking and disciplined execution, IMC sets a true course for profitable and meaningful brand extensions.