Category Archives: New products

When Products do the Talking: Volvo Life Paint Says it All

At this year’s Cannes Lions International Festival of Creativity only one campaign won two Grand Prix Awards (in Design and Promo/Activation), and it wasn’t even what most people would think of as a campaign. 

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7 Most Inspiring Products for Old People are Great New Products for You, Too.

IMC’s hometown hosted the Louisville Innovation Summit last week  Aging care is a growth industry for Louisville (headquarters for companies like Kindred, Signature Health, Humana, ResCare, etc.), and this conference exposed these companies to some …

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